East Asia

Nearly four in 10 (39%) consumers say reducing stress is their primary reason for exercising. ©iStock

Sports nutrition's China potential reinforced by latest Mintel findings

By Gary Scattergood

More evidence of the potential for sports nutrition firms to boost business in China has been highlighted by a new Mintel survey, which reveals that three in four (76%) urban Chinese consumers are now regularly taking part in sport and fitness activities....

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