Functional foods

Kiwi supplements exports to China have soared in recent years. ©iStock

Natural Health Products New Zealand Summit 2018

China market outlook: Healthy prospects for New Zealand supplement firms

By Gary Scattergood

New Zealand supplement firms, which have enjoyed soaring sales in China in recent years, will continue to have a bright export future — although there are some concerns over the longer-term outlook for the world's second-largest economy.

Herbalife earnings recovering after FTC fine, restructuring

Herbalife earnings recovering after FTC fine, restructuring

By Hank Schultz

Herbalife says it is successfully emerging from the pall cast by an investigation and subsequent fine levied by the US Federal Trade Commission. The network marketing giant said fourth quarter earnings showed that business is trending back up after taking...

Watch: Marketing masterclass – Why do so many new products fail?

Nutrition Asia Video Series

Watch: Marketing masterclass – Why do so many new products fail?

By Gary Scattergood

Focusing too much on the innovation behind a new product and not grounding it in the benefits for the consumer is one of the main reasons why a high proportion of new supplement and functional food products fail to achieve sales success, according to...

Popular diets could create opportunity for fiber ingredients

Special edition: Weight management

Popular diets could create opportunity for fiber ingredients

By Hank Schultz

The explosion of new diet plans that demonize carbohydrates offer a unique opportunity for fiber ingredients that can be added to foods or be offered as standalone dietary ingredients.

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