Australian pet supplement brand Nectar of the dogs is tackling the knowledge gap in the pet nutrition space with extensive consumer education efforts, while also outlining plans to expand NPD and distribution.
The ‘humanisation’ of pets is shaping increasing demand for premium, sustainable, hypoallergenic and human-grade ingredients in pet food and treats in the Asia-Pacific region.
New Zealand-based pet nutrition brand Nutreats says China’s growing pet ownership is offering significant new opportunities, including for its new arthritis dietary supplement for cats.