Cognitive decline is a key concern for older consumers and drives product innovation in the healthy aging space. But marketers should take care to delineate between short-term and systemic approaches, an expert says.
Indena is striving for APAC growth with market entry in Japan and China, and launching a more bioavailable formulation of coenzyme Q10 (CoQ10), which the firm believes has potential for success in sports nutrition and beyond.
Chr. Hansen applies its microbiome expertise in the pharma arena as the firm enters a collaboration with Lonza to produce live biotherapeutic (LBP) products that address a range of gastrointestinal and cardiovascular conditions.
New studies using palmitoylethanolamide, an endocannabinoid-like molecule with potent anti-inflammatory properties, may offer formulators possibilities for new joint health and sports recovery products, and an alternative to CBD.
The Atacama Desert provides ideal conditions for growing algae for astaxanthin, but the local markets are very limited, so one company is using its location and story to grow internationally, especially in Asia.