Nutraceutical start-ups should “learn to say no” to questionable retail strategies and “know where their boundaries are” as they seek to grow the distribution of their products, says Renovatio Bioscience’s founder Dr Vincent Candrawinata in the first...
New Zealand-based FMCG company Red Shoots says consumers are increasingly looking for products with functional benefits in supermarkets, which has sparked partnership opportunities with major retailers.
Australian supplement company Henry Blooms has sold more than one million bottles of its raw probiotic drinks in Woolworths supermarkets since launching earlier in June this year.