Japanese supplement maker FANCL is expanding into general trade in China following strong interest in its products on cross-border e-commerce – with its age-based range proving particularly popular.
Infant nutrition brand Nuchev says that COVID-19 has increased China consumers’ reliance on online and social commerce for Australian goods and further slowed down daigou sales.
Chinese mothers are buying less infant formula via cross-border e-commerce, while the sales of other nutritional products for infants, such as calcium and vitamins, are increasing.
