This round-up will look at trends around omnichannel strategies that health supplement brands and retailers have adopted, market opportunities for enzymes, cordyceps supplements, and the infant formula market in South Korea.
Online purchase of dietary supplements flourished amid the ongoing COVID-19 pandemic, but how can brands find synergies and success in the ‘best-of-worlds’ digital and brick-and-mortar retail approach? We speak to a raft of experts to find out…
We look at how infant nutrition brands are taking on an omnichannel retail approach for their operations in China, the problem of infant formula marketing in Vietnam, as well as how probiotic brand BioGaia is seeing potential in practitioner channels.