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GABA, which is commonly used in supplements for stress relief, sleep aid, and blood pressure reduction, remains the most popular ingredient across the different types of FFCs. © Getty Images Hot ingredients in Japan’s FFCs: GABA remains in top spot, HMPA is fast-rising The use of probiotics to improve the gut microbiota of antibiotic-exposed infants has strong potential to boost their immune protection. Countering antibiotics: How gut microbiota improvement could boost immune protection in exposed infants - Growth Asia Summit 2024 The supplementation of green banana powder has been shown to raise the levels of beneficial bacteria, including Bifidobacterium bifidum. © Getty Images Green banana and pineapple fibre shown to raise beneficial bacteria – Dole-funded trial Non-pill supplements in the market include powder in sachet sticks, which can be dissolved in liquids. © Getty Images No pills, please: Novel formats for cardiovascular supplements gaining favour – PhytoGaia EastRoc has made a gradual shift away from its one-drink specialisation model to a multi-beverage portfolio. ©EastRoc Beverages Broader horizons: China’s EastRoc on shift from energy drink specialisation to multi-beverage portfolio Some of the bestsellers from Doctor's Best are high absorption coQ10, glucosamine chondroitin, high absorption magnesium lysinate glycinate 100% chelated. © Doctor's Best Vitamins Facebook CoQ10 demand in China persists but gross margin is low – Doctor's Best owner Kingdomway

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