Singapore start-up Senescence targets younger demographic with new cognitive health supplement

By Gary Scattergood

- Last updated on GMT

The product contains panax ginseng, alpha-lipoic acid, selenium, vitamin E and centella asiatica.
The product contains panax ginseng, alpha-lipoic acid, selenium, vitamin E and centella asiatica.
Brain health supplements manufacturer Senescence Life Sciences has launched its second product on the Singapore market.

EDGE is being marketed for the “stressed professional, overworked mom and health enthusiast between the ages of 30 and 55 years.”

Late last year the company, founded by Canadian neuroscientist Dr Shawn Watson, launched its Revive product for the over 55s, also in Singapore.

“With hectic urban lifestyles in a booming Asian economy, young professionals are more prone to the harmful effects of brain aging than ever before. Often viewed as a concern for the elderly, research shows that brain aging can occur as young as in your 20s. The birth of EDGE was fuelled by the rising need for an effective solution to help young professionals combat the mental struggles of modern-day working habits,”​ Dr Watson said.

Boost energy

The product contains panax ginseng, a​lpha-lipoic acid, selenium, vitamin E and centella asiatica.

It claims to help boost mental energy and processing speed, protect the brain from free radical attack and cellular damage to enhance memory function, detoxify and remove harmful compounds from the brain and sharpen focus, learning and memory to increase alertness at the workplace.

A one-month supply costs $80 and, as with Revive, subscription plans are available.

Singapore is Senescence’s first APAC market, with plans to launch in Thailand and Hong Kong in the pipeline.

Related news

Related products

show more

Research for Restorative Sleep: Levagen®+

Research for Restorative Sleep: Levagen®+

Content provided by Gencor | 27-Sep-2024 | White Paper

Levagen®+ is Gencor's branded Palmitoylethanolamide (PEA), an endogenous fatty acid amide naturally found in every cell of the body.

Xanthogreen®: High Efficacy, Fast acting Specialty

Xanthogreen®: High Efficacy, Fast acting Specialty

Content provided by Ennature Biopharma, a Division of India Glycols Limited | 15-Aug-2024 | Research Study

Xanthogreen® is a clinically validated, clean label ingredient from marigold flowers that helps boost your eye health with visible effects in as little...

Ingredients to support women at every life stage

Ingredients to support women at every life stage

Content provided by Gencor | 21-Jun-2024 | White Paper

While addressing women’s health across all stages of life, we might as well have opened Pandora’s box. Dietary supplements can play an important role in...

Follow us

Products

View more

Webinars

Nutra Champions Podcast