India's huge nutra opportunity: NutraIngredients-Asia-backed 'Nutrify India' event kicks off with series of workshops
The event, which will take place at Biovalley's parent company's 270 acre campus at Vizag City, Visakhapatnam, on June 11 and 12, is being preceded by a number of awareness-raising workshops across the country.
The first of which took place in Vizag last week, and will be followed by similar sessions in Delhi (March 12), Mumbai and Hyderabad (dates TBC).
Biovalley Incubation Council is a government-backed incubator and science park tasked with driving innovation and collaboration across nutrition, biotech and medtech.
The MoU between the two parties was signed by Biovalley CEO Amit Srivastava and Gary Scattergood, Editor-in-Chief of NutraIngredients-Asia and Regional Head of APAC at its publisher William Reed.
Amit said: “The objective of Nutrify India is to promote responsible nutrition and the capacity building of Indian nutrition industry.
“We also want to provide a platform to start-ups from interdisciplinary fields to share expertise and benefit the nutraceutical sector, and ultimately improve consumer health.”
Gary added: “We are very pleased to be supporting this event, both by playing an active role on the Organising Committee, and as the International Media Partner. We hope to help bring our regional and global insights to event, while taking the news of Indian’s rapidly developing nutrition sector to our extensive and highly-engaged international audience.”
The aforementioned first workshop was attended by industry leaders Fresenius, Cipla, GSK and Pulse Pharma, along with guests from academia, medical professionals, investors, government investment bodies and the Deputy Trade Commissioner at the UK Embassy Dr Andrew Fleming.
With 640 million Indians calorific sufficient yet malnourished, and a further 360 million grossly malnourished, there is huge scope for the nutrition sector to innovate and meet the evolving needs of consumers.
Amit added:“We need ingredients with established clinical studies as well as innovative formulations and new technology to improve consumption compliance on a long term basis and prevent consumers from progressing into lifestyle diseases.
“Nutraceuticals cannot work in silo. There is a need for multi-disciplinary experts to come together to enable nutraceuticals industry evolve from where it is in current practice.”
The event is also supported by the Gandhi Institute of Technology and Management (GITAM).
Vice Chancellor Prof K. Siva Rama Krishna said: "We are pleased to be associated with Biovalley to host the Nutrify India conference backed by Nutraingredients-Asia in Visakhapatnam. With strong research roots in pure sciences and biotechnology, complemented by interdisciplinary work and focus on entrepreneurship, GITAM is well poised to help galvanize the efforts to make Visakhapatnam a global nutraceutical hub."
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