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Fenchem tackles Asia - interview from Vitafoods Europe 2012

Dispatches from Vitafoods Europe 2012

Chinese firm tackles Asia with its EU and US market knowledge

By Kacey Culliney from Geneva

Chinese ingredients firm, Fenchem, has established a strong business presence in the EU and US but has now turned its attention back to its local territory – to target what it says is a region with burgeoning opportunities.

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